TVBlog
by Adam Buckman, Featured Columnist
It was the kookiest TV show concept of last spring's Upfronts and now, "The Miniature Wife" has a premiere date. Read the whole story
by Wayne Friedman
President Trump appeared to reverse his opinion about the deal, saying "there will be more competition" for TV news. Read the whole story
by Tanya Gazdik
Ralph Lauren, Starbucks and Honda are among the brands activating around the Games in various ways. Read the whole story
by Wendy Davis
The FTC "is brazenly using its power not for any issue concerning trade or commerce, but rather to censor speech," NewsGuard alleges in a … Read the whole story
by Paul Parton
It may seem paradoxical that something we proactively avoid most of the time is something we actively love once a year, but the real … Read the whole story
by Richard Whitman, Columnist
Created by Ralph and Powered by GPT Vision, "SlopBowl" watches alongside you, delivering punchy one-liners about the ads (well, I guess you'll be judge … Read the whole story

COMMENTARY
by Wayne Friedman, Staff Writer
AI could be used to identify viewers who are bored or disinterested in content. It could also offer a personalized "shoppable" TV moment for … Read the whole story

COMMENTARY
by Ray Schultz, Columnist
Halftime show interest is up 449% and Bad Bunny is seeing 129% more buzz than Kendrick Lamar at this point last year, Taboola finds. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
The announcement follows gains in viewership in 2025. Read the whole story
COMMENTARY
by Joshua Lowcock
We've let programmatic algorithms prioritize cheap impressions over real connections, forgetting there's a person on the other side. Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
During Super Bowl LX, Nielsen launched a pilot wearable device that tracks co-viewing of major live TV events. A watermark or tone audible to … Read the whole story