Marketers Hatch Plans For Implementing Generative AI
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Generative AI is gradually changing the way people interact with machines, especially when it comes to using computers to answer questions and handle digital tasks. Marketers are adopting the technology, or at least they plan to, according to a study by software company SAS and market researcher Coleman-Parkes.
hey found that 90% of companies plan to invest in generative AI for marketing by 2025. The findings are based on a survey of 300 marketers worldwide from a variety of sectors. The purpose of the report is to identify how marketers deploy the technology and what challenges they face.
hey found that 90% of companies plan to invest in generative AI for marketing by 2025. The findings are based on a survey of 300 marketers worldwide from a variety of sectors. The purpose of the report is to identify how marketers deploy the technology and what challenges they face.
