Small-Business Owners Prioritize Social Media In Marketing Efforts
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As small business owners refine their marketing and advertising strategies this year, many are prioritizing customer growth, revenue and operational efficiency. A recent survey found that 43% are focused on attracting new customers, 40% aim to boost sales and 29% are working on improving efficiency.
To achieve these goals, a significant number of businesses are turning to artificial intelligence and automation. AI-powered tools are becoming an essential part of small business marketing efforts, according to a report by Constant Contact.
