Subscribe to your choice of industry specific newsletters, save $100 on conferences, search member directories, comment on stories and more. Free to qualified media, marketing and advertising professionals.

Social Media Ad Prices Jump Amid Holiday Rush

« Back to Research Reports

}

StitcherAds’ “2021 Social Holiday Snapshot: Cyber Week Trends and Insights” report shows an average increase of 30% in cost per thousand (CPM) prices on social media compared to last year on Black Friday and Cyber Monday. In addition to this, StitcherAds reports a 50% increase for cost per click (CPC) rates as retailers coveted the attention of online consumers.