Marketers Say Generative AI Helps Analyze Big Data
}
Salesforce and researcher YouGov reveals about half (51%) of marketers are currently using generative AI, while another 22% said they plan to use it very soon.
Marketers say the most likely ways generative AI will change their jobs is by helping with analyzing market data (58%), analyzing performance data (58%) and creating consumer segments for marketing campaigns (57%).
Marketers say the most likely ways generative AI will change their jobs is by helping with analyzing market data (58%), analyzing performance data (58%) and creating consumer segments for marketing campaigns (57%).
