Los Angeles Leads In North American Sports Sponsorships

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Sports teams in Los Angeles have the highest average amount of sponsorship deals in North America at $1.11 million, according to the "State of the Market" report from sponsorship data and analytics company SponsorUnited.

That average deal size puts Los Angeles ahead of other cities such as New York ($1.03 million), Toronto ($859,000) and Chicago ($758,000), the data show.