On Fridays, Ralph Lauren Targets Breast Cancer
The group asks women to wear the Ralph Lauren-designed shirts, priced at $55 and available at www.net-a-porter.com/ftbc, on casual Fridays throughout the summer, and promises that 100% of the proceeds go to Komen and other breast-cancer organizations.
Yes, it means we'd all be wearing the same thing, but the shirts come in five colors. Adds the CFDA: "It is a powerful opportunity for women across America to join together in a unified message of care, concern and hope."--Sarah Mahoney