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On Fridays, Ralph Lauren Targets Breast Cancer

Jun 22, 2009, 12:35 PM
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Fashionistas rarely agree on anything and aren't usually big on dressing in uniforms. But this summer, the Council of Fashion Designers of America, and Susan G. Komen for the Cure are launching Fashion Targets Breast Cancer, "a nationwide, grassroots campaign to inspire unity among women and their co-workers in the fight against breast cancer."

The group asks women to wear the Ralph Lauren-designed shirts, priced at $55 and available at, on casual Fridays throughout the summer, and promises that 100% of the proceeds go to Komen and other breast-cancer organizations.

Yes, it means we'd all be wearing the same thing, but the shirts come in five colors. Adds the CFDA: "It is a powerful opportunity for women across America to join together in a unified message of care, concern and hope."--Sarah Mahoney

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