• December 7, 2009

To expand its Facebook fan base, Mandalay Bay Resort and Casino in Las Vegas is launching the "Untamed Adventure Contest" on Dec. 7 at www.facebook.com/mandalaybay. It involves users uploading photos that show off "their most untamed moments," which could be just about anything from extreme sports to bizarre gustatory experiences, as long as it happened in 2009.

For the contest, which ends on Dec. 11, Facebook users will vote on the best entries; the top ten will be considered for the grand prize, wherein the winner and three friends get three nights' free accommodations from Dec. 30 to Jan. 1 at Mandalay Bay. They also get four tickets to the see the Black Eyed Peas on Dec. 30, roundtrip airfare from anywhere in the U.S. to Las Vegas, VIP New Year's Eve Block Party Access, a guided tour of the Shark Reef Aquarium from the curator and $1,000 food and beverage credit.

Fan Engagement Ads supporting the contest will appear on Facebook for the duration of the contest.--Karl Greenberg