• June 13, 2003

Meredith Corp., publisher of Better Homes and Gardens and Ladies' Home Journal, has tapped consumer-mag veteran John Boland to lead advertising sales at MORE. Boland, who joins the women's lifestyle title as national sales director, previously served as publisher of Expedia Travels (which recently suspended publication) and Backpacker, and as associate publisher of Men's Journal. "We are thrilled to have someone with John's talent and experience joining us," said MORE publisher Carol Campbell in a press release. According to the most recent Publishers Information Bureau data, MORE ran 298 ad pages during the first five months of 2003, a 40 percent increase over the year-ago period. The title, published ten times per year, boasts a rate base of 850,000.