• by Sarah Mahoney  @mahoney_sarah, December 4, 2015

As part of its holiday marketing efforts, the normally-hip Target is going all-in with a major throwback: Along with ABC, it’s bringing Disney’s classic “Mary Poppins” back to TV. 

With its first network airing in more than 13 years, the Dec. 12 broadcast will also include custom shorts with actor Dick Van Dyke, now nearly 90, along with Bullseye, Target’s canine mascot, as they discover bits of movie history in Disney’s Archives, the Minneapolis-based retailer says. And during the commercial breaks, it plans to air the complete version of its Holiday Odyssey ad, which tracks three kids, a complex cast of characters, and Bullseye.

It also marks the return of “the Wonderful World of Disney,” which has aired at least intermittently for the last 60 years. ABC says the all-new footage will help viewers explore props not just from “Mary Poppins” but other Disney classics as well.

Released in 1964, the film earned 13 Academy Awards nominations and went on to win five, including Best Actress (Julie Andrews), Best Original Score, and Best Song (“Chim Chim Cher-ee”). (It didn’t win Best Picture, which went to “My Fair Lady.”)

The tale of a high-spirited nanny and the Banks family is making a big comeback: Disney has a reboot in the works, which takes Mary Poppins 20 years later, to Depression-era London. (Rob Marshall, of “Chicago” and “Into the Woods,” is set to direct.)

It’s not the Minneapolis-based retailer’s only news in the entertainment world this season. Thanks to its exclusive edition of Adele’s new “25,” with three extra tracks, Target reportedly has sold more than 1 million copies of the new CD in its first 10 days, a record for Target, and more than a quarter of the album’s total sales.

And it’s also got its own edition of Idina Menzel’s “Holiday Wishes,” including two exclusive tracks: “Let it Snow” and “Mother’s Spiritual,” a Laura Nyro song.