Around the Net
E.ON Moves Global Media To Dentsu Aegis
- Campaign, Thursday, February 4, 2016 6:59 AM
E.ON, the energy company, has appointed Dentsu Aegis Network to handle its global media account. Vizeum will run the UK business, which is worth GBP10 million this year. Dentsu Aegis will oversee media in Germany, Sweden, the Czech Republic, Austria and Hungary. WPP’s MediaCom previously held the account. The shop beat the incumbent, Initiative, in a pitch in 2008.
