• by Kenny , Karin Searle , April 11, 2005

The Oreo can be eaten in many ways. Some people twist apart the cookie and eat the filling first, while others eat it without taking it apart. In the season finale of NBC's "American Dreams" Jack takes time out to show his son Will the way he likes to eat an Oreo, dunking it in milk. That's just one of the featured product placements of the past week brought to you by MediaDailyNews and branded entertainment researcher iTVX.

Others include the much talked about March 31st episode of "The Apprentice" in which teams had to compete to create a new pizza for Domino's and sell the most of it to win.

Sears continues to help families in the April 3rd episode of ABC's "Extreme Makeover: Home Edition."

Model hopefuls compete in various Covergirl makeup challenges in the March 30th episode of UPN's "America's Next Top Model."

MasterCard helps put the finishing touches on a town's renovation in the April 2nd episode of TLC's "Town Haul." Link back each Monday to see each week's fresh batch of "Featured Product Placements of the Week". Click here to view and personally valuate these placements.