• by Fern Siegel , May 13, 2024

Brendan Robertson has been selected as chief strategy officer for David&Goliath. 

He reports to David Angelo, founder-creative chairman, D&G. Robertson will handle strategic development and new business opportunities.

Angelo said that as a strategic leader, Robertson's "exemplary track record depicts a depth of expertise that has delivered consistent results for brands throughout his career.” 

Previously, Robertson was managing partner at VCCP, where he led strategy on brands including Activision Blizzard, Native (P&G) and Equinox. Before that, he was executive vice president of strategy and planning at Edelman, the strategic lead for HP, Nissan, Starbucks and Adobe.

His agency career also encompasses posts at Goodby Silverstein & Partners and Eleven. 

Current D&G clients include Kia America, California Lottery, Vizio and Frito-Lay.