June 3 - 6, 2024
According to the study, users under the age of 25 are especially active UCGers. Three-quarters of users 18 to 25 are reading or writing UGC, and few of them are passive participants. A third of those over age 55 are participating in UGC as well. Additionally, active users of UGC haven 't abandoned off-line media for online, but they are learning to balance the two.
--Karl Greenberg
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