• June 15, 2007

NBC News is debuting an online venture, ICue, to help high-school students and foster future viewers. The net is creating a supplement to Advanced Placement high school courses in three subjects: American history, government and English. Costing nearly $10 million to develop, the project draws on the net's film and video archives that chronicle key events in the last 50 years. NBC's best-known journalists will report on stories from long ago. The effort, which the network is spending nearly $10 million to develop, draws heavily on its exhaustive film and video archives chronicling the most important events of the last half century, as well as on its best-known journalists, who will have a chance to report on stories that occurred long before they were born. iCue stands for: Immerse Compete Understand and Excel.