Agency RPA has named Claire Browne as vice president and director of media insights, research and accountability, a new area for the agency well-known for its work on the Honda business. "We're
excited to add Claire's impressive talent and expertise to our integrated media team," said Coby Low, senior vice president and director of media resources. "Claire will guide and coordinate all of
RPA's disciplines on current and emerging media trends, thereby increasing each client's return on investment," he added. Browne comes from National Cable Communications in Los Angeles, where she was
director of research. -- David Goetzl