Who's Grilling Now?

  • by May 16, 2008

19982007Up
Total seasons31.7 38.2 6.5
Spring 31.4 37.2 5.8
Summer 46.3 49.3 3.0
Fall 30.3 39.9 9.6
Winter 18.7 26.5 7.8

* Measure: Household penetration (% of households that consume at least one grilled item in a two-week period)

Source: The NPD Group

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