Child Advocate Urges Political Action On Kid Marketing

  • June 13, 2008
The Campaign for a Commercial-Free Childhood sent a letter to the Democratic Platform Committee urging it to adopt "a plank committing to protect our nation's children from the excesses of our marketing-driven media culture." CCFC will send a letter to the Republican Platform Committee in the coming weeks.

"Marketing is a factor in many of the most pressing problems facing children today," said CCFC Director Susan Linn, author of Consuming Kids: The Hostile Takeover of Childhood. "We urge the Platform Committee to demonstrate their commitment to children by adopting a plank that clearly states that they will work for the rights of children to grow up--and the freedom of parents to raise them--without being undermined by negative media messages and harmful marketing."

--Nina M. Lentini

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