George SimpsonMember since June 2000Contact George
Call it exactly as you see it. If history proves you are wrong, then tough luck on you - (John Simon, 1976)
Articles by George All articles by George
- HAL: 'I Am Sorry Frank, This Doesn't Compute' in
That talkative computer from "2001: A Space Odyssey" takes on the advertising world.
- An Outsider's Guide To Ad Week in
At last count, next week's navel-gazing Advertising Fest in New York consists of 126,543 ways to kill an hour of your time listening to people who really are no smarter than you talk about problems they can't solve and opportunities that might evaporate with the morning dew.
- You Do Whhaaaat? in
There are probably lots of tech companies with names everyone knows, but are hard to quickly define, like Exxon=oil spills or GM=auto recalls or Chipotle=E. coli. As a public service, here are some easy to understand summaries of some everyday big tech names:
- Just How Enlightened Should Your Self-Interest Be? in
There used to be funds in every company budget for something called "corporate social responsibility." The funds were meant to be spent on "enlightened self-interest," which had a pretty fungible definition.
- You Hate Me, You Really Hate Me in
Gallup, as they are wont to do, asked just a shade over 1,000 Americans if they had positive or negative views of various industries. After some voodoo math (subtracting the negatives from the positives), it turns out the highest ranked industries were restaurants, computers and groceries. At the very bottom, unsurprisingly, were the federal government and pharma. As usual, advertising and PR ranked near the bottom, sandwiched between banking (which they like more) and oil and gas (which they like less). Oddly, we ranked well below the usual punch-liners of telephone and auto (reminding me of that great advice about how to avoid a cocktail party conversation by replying to the question, "What do you do?," by saying, "I work for the telephone company."
- Advertising: Stop And Consider The Consumer's Perspective in
Consumers have a victim mentality about advertising now. They feel like they are being stalked.
- Can Two Last-Century Portals Out-Guess The Future? in
I did something this week that perhaps nobody in history had done before Verizon's acquisition of Yahoo: I visited both AOL and Yahoo.
- Hardly Heroes At TBS, Nat Geo -- But Heading In Right Direction in
I read a story this week about how at the Summer 2016 Television Critics Association tour, National Geographic, TNT and TBS announced with great pride that they were soon going to reduce the amount of commercial time each hour.
- 'And President Of The United States Of Love'* in
I read a story this week about a PR agency that plans to appoint three CEOs. I was ruminating on the wisdom of that when, further down in the story, it was revealed that the firm has divided employees into four specialist categories, giving them cute names like explorers, catalysts connectors and creators. This made me throw up in my mouth.
- Time To Play The Trump Card in
I put off writing this column for a very long time, thinking that Americans would eventually come to their senses and reject Donald Trump for the nearly illiterate huckster that he is. But with the election closing in, I am stunned that Trump is within a few percentage points of Hillary Clinton in the polls.
Comments by George All comments by George
- Why Our Brains Are Blocking Ads
(Online Spin on
You just took all of the fun out of Randy Rothenberg's life.
- In On-Demand World, It's Time For On-Demand Video Advertising
John R. Osborn
(Video Insider on
I select "one long one and done" option - then hit mute and go back to Facebook on my phone until the real programming starts. What then?
- Watching TV Is Too Hard
If you have wifi in your house (who doesn't) get a Roku stick. Don't even need to get newest generation, get an old one, they work great.
- NAA Returns Fire On Oliver's Newspaper Rant
(The Daily Blog on
Murray Kempton is credited for writing that “a critic (or an editorial writer) is one who walks down the hill, after the battle is over, and shoots the wounded.” Similarly, I don't think it is Oliver's job to solve the newspaper industry's problems. I think it was generous of him to suggest paying for content.
- Hardly Heroes At TBS, Nat Geo -- But Heading In Right Direction
One gets the feeling that the nets don't think promos count as ads....ask the consumer...
- 'And President Of The United States Of Love'*
We have a winner!
- Time To Play The Trump Card
Listened to the entire acceptance speech and was not surprised to find it full of rhetoric without one solid policy idea. It was simply frightening.
- How Do You Sift Through 500 Channels Of Programming?
Doug: I subscribe to two different editions of Cynopsis, funny I don't think of them for reviews, but will take a longer look. Thx.
- TV Then And Now: Better Or Worse?
When you are five or six years old and TV is relatively new and precious in your life, 3 or 4 Network's seemed like a fathomless paradise.
- Why Anderson Cooper's Ban On Orlando Killer's Name Is Wrong
Yiou ain't heard nothing yet, wait until the next shooting and the howl from the audiences when they can't find out who the shooter was. I think Cooper's feelings got the best of him.