LAURIE SULLIVAN
Editor, MediaPost

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  • Layoffs, Cost-Cutting Measures For Yahoo?
    Yahoo reportedly is likely to announce significant cost-cutting plans, including another rou ...
  • Marketers Say They Win With In-Game Ads
    T-Mobile has inserted ads in Rockstar Games' new Midnight Club: Los Angel ...
  • Google Profiles Indexable In Search Engines
    Search engines can now crawl through to list about 50,000 Google profil ...
  • Problematic Un-canonical URLs
    Make sure the same content on your site isn't accessible from sever ...
  • How to Redirect URLs
    Why do it? You might want to if you have changed domain ...
  • Making SEO Efforts Pay Off
    Are you measuring SEO success correctly? Do your analytics report properly? F ...
  • Conundrum: Organic vs. PPC
    Thinking organic results served up by search engine algorithms are more releva ...
  • Google Shrugs Off Ad Spending Slowdown, Displays Profit
    Any suspected slowdown in ad spending hasn't affected Google. Third-quarter ad sal ...
  • Google Shrugs Off Ad Spending Slowdown, Displays Profit
    Any suspected slowdown in ad spending has not affected Google. Third-quarter ...
  • Internet Marketers' Handbook
    If you are looking for a complete list of SEO resources, y ...
  • SEO And PR, Working Together
    PR tactics can work hand in hand with search engine optimization ...
  • Google Sitelinks: What & Why
    This introduction to Google Sitelinks explains what they are and why y ...
  • Keyword Research: Selection & Organization
    Consider four factors for core term prioritization: search volume, target audience, prof ...
  • Hacker Warnings For Webmasters
    Web site security holes have begun to cause more sites to g ...
  • Search Weathers Economic Storm, But Umbrellas Are At The Ready
    Two reports released this week show increases in search ad spending la ...
  • Five Basic Search Optimization Rules To Live By
    Here are five strategic goals you need to shoot for to he ...
  • New Study Suggests Brain Gains From Searching Online
    A study at the University of California, Los Angeles (UCLA) measured bra ...
  • Guide to Keyword Search, Part IV
    Part IV provides steps that can help you uncover important core term ...
  • PageRank Sculpting: Finding the Benefits
    Advice floating through the SEO world suggests that PageRank sculpting should ...
  • Economic Downturn SEM Strategies
    This holiday season, sharpen your keyword searches and focus on attracting loc ...
  • FatTail Secures Funding On Automation Idea
    A group of well-known ad execs have invested $3 million in FatTai ...
  • Yahoo Campaign Reminds Searchers 'We're Here'
    Yahoo Search kicked off an integrated marketing campaign Tuesday to tell consume ...
  • Marketers Find Comfort In SEO
    Marketers have become more comfortable with SEO. That's the findings from ...
  • Twitter's Like Post-It Notes
    If you're still trying to understand Twitter and its search capabilities, Jennif ...
  • Google Flash SEO
    Google and Adobe have teamed up on a new algorithm to ind ...
  • Valuable 404 Error Reports
    Google has delivered on the promise to tell Webmasters the pages whe ...
  • Google, Yahoo Seek To Avoid Antitrust In Search Deal
    In an effort to ensure its proposed deal passes antitrust scrutiny, Goog ...
  • Viral Video Still Popular, Despite Lack Of Benchmark
    Ad agencies and media buyers selling brands on viral video marketing strategi ...
  • Guide to Keyword Searching--Part III
    While Part II defined the meaning of "core term" for search marketin ...
  • Tips To Weather Difficult Times
    Is the downturn forcing you to do things differently. Are you measuri ...