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BOB GARFIELD

Bob Garfield is editor at large for MediaPost. A long-time advertising and media industry columnist, critic, author, essayist, pundit, international lecturer and co-host of National Public Radio’s Peabody Award-winning “On the Media” series, he previously wrote for Advertising Age and contributes a biweekly column to The Guardian.

Articles by Bob All articles by Bob

  • Why Google And Facebook Deserve Your Trust, Without Reservation in Garfield at Large on 03/02/2015

    There are clearly two cultures occupying the same country, with very different ideas of what constitutes a gift, an agreement and perpetuity. I speak, of course, of the culture of Big Social on the one hand, and on the other hand, everyone else.

  • Dead Tweeting The Oscars!  in Garfield at Large on 02/23/2015

    AARCHERD @armyofone. Not sure, but I think Gloria Swanson has had some work done. #ReadyForMyBotoxMisterDeMille JCAZALE @fredocat Where's Brando? Grandstanding by his absence. #custerslasttango BOBGARFIELD @bobosphere RT@fredocat. You mean by his absinthe? loL

  • Lord, Blessed Is The Man Who Trusts in You. Forbes, Not So Much in Garfield at Large on 02/16/2015

    Well, I suppose I've lost. Despite years of crusading -- in print and onstage and even before a major, major government agency -- I have proved pathetically impotent against the forces of so-called "native advertising."

  • Will Your Thermostat Destroy Your Life? It Might. It Just Might in Garfield at Large on 02/09/2015

    New from Samsung: SmartAleck TV - yes, a television that eavesdrops on your conversations, then sells the gossip to outsiders. You are being monitored, like Winston Smith, by your telescreen. The idea is for the device to gather as much spoken language as possible to help the voice-recognition software learn your vocabulary, speaking patterns and accents....as well as your pet names, dirty secrets, criminal confessions, safe words, Tourette's blurts and Fantasy League strategy.

  • 'Your a Traytor, You But Ugly Kosheralist Pusstard' Click Here to Learn More! in Garfield at Large on 02/02/2015

    Disqus offers "native advertising at scale," which is like offering locusts at scale. But putting aside the pestilence that is native, can we for a moment contemplate the thing that gives native its supposed power and its very raison d'etre? Namely: editorial environment. I'm going to random search Yahoo for comments about the "Seattle Seahawks" in advance of the Super Bowl. Then I'm going to search YouTube for, oh, I dunno, Miley Cyrus. Then I'll search Vice.com for "Iran." I have not scoped these out previously.

  • Top 7 Things Nobody Will Miss When The Internet Disappears in Garfield at Large on 01/26/2015

    The Internet will fade into the background, says Eric Schmidt, executive chairman of Google. Yes, it will just vanish, like Amelia Earhart or state gay marriage bans or NBC's "Bad Judge." Poof. Up in smoke. Now there will be things I'll miss, but there are other things that the Internet has perpetrated that we can simply do without.

  • Used Car Dealers And Carny Folk....You're Lookin' Good! in Garfield at Large on 01/19/2015

    Sure, advertising has always been thematically dishonest, I suppose. It depicts a world of smiling people, made grinningly content by consumer goods -- which in the long run is the opposite of true. And behind the scenes, ad agencies did often get screwed by corrupt employees and vendors even as they were themselves screwing clients. Ah, for the good old days. Compared to now, they were 99 44/100ths pure.

  • Seeking Penicillin For A Nasty Dose in Garfield at Large on 01/12/2015

    This weekend, "On the Media" did a story about Internet content poachers such as Dose.ca, which cuts and pastes nascent memes from around the Web, optimizes headlines, and redistributes them with little or no credit or linkage to the original authors and copyright holders. What's reprehensible is the impunity with which it all takes place.

  • Disservice With A Smile in Garfield at Large on 01/05/2015

    A gang of hacker extortionists is going the extra mile to simplify and facilitate a transaction for its ransomware victims -- even if the transaction is ransom to liberate one's computer files from CryptoWall's possession. If CryptoWall can take the anxiety out of blackmail, maybe someday, if you're not afraid to dream, your modem can be replaced in a 4-hour window.

  • This Story Will Restore Your Faith...But Not Your Phone Service in Garfield at Large on 12/22/2014

    If you're going to choose a customer to be unavoidably detained from five times in one week, wouldn't be wise to check him out? Is he someone willing to rally the faithless into demanding better -- NOT to resolve his own situation, which will eventually get sorted out (it's only been a month, after all), but to inspire and motivate the huddled masses yearning to breathe free. Because that could really be a nuisance, as many can attest.

Comments by Bob All comments by Bob

  • Lord, Blessed Is The Man Who Trusts in You. Forbes, Not So Much by Bob Garfield (Garfield at Large on 02/16/2015)

    Philip Moore, Fantastic analogy. I will now use it liberally without crediting you. Many thanks. Bob

  • Used Car Dealers And Carny Folk....You're Lookin' Good! by Bob Garfield (Garfield at Large on 01/19/2015)

    Margaret, Kvetching and complaining are synonyms. Also, I've done 125 columns for MediaPost. Maybe 6 have been about the cable company. Which, considering its place in the media ecosystem, is probably not enough. Also, we are not speaking of a few bad apples. We are speaking of entire companies, entire segments of the business built on dishonesty and outright fraud. Gotta go. I'm kvetching again. And retching again. Bob

  • Truth, The Partial Truth And Definitely Not The Whole Truth by Bob Garfield (Garfield at Large on 12/15/2014)

    Ken, Because "Mythbusters" -- like journalism -- is driven by its presumed impartiality. He's taking borrowed interest from that show and selling it to McDonald's. Among other ethical concerns, this will raise questions in viewers minds about "Mythbusters" and what there is for sale.

  • Tip For Career Day: Stay Home by Bob Garfield (Garfield at Large on 12/07/2014)

    Benny, You did say "muted" didn't you? And the ad is placed there to...whaddya call it...advertise, not merely to suck data from you. And the advertiser gets exactly what it's paying for. As to your your implication of hypocrisy, if MediaPost were up to something boorish and sleazy, I promise you I'd be the shrillest voice. Now then, was there something you care to say about the actual business practices I am criticizing?

  • In The Drink by Bob Garfield (Garfield at Large on 11/24/2014)

    Another Clinton hater! No consequences???????? See "Yeah, Nicholas" above

  • In The Drink by Bob Garfield (Garfield at Large on 11/24/2014)

    Yeah, Nicholas, Clinton got such a free ride: two years of his every lie and trespass recounted daily over the fold on page one in every newspaper in the world, plus getting impeached by the U.S. Senate. By the way, since you don't seem to be able to consider one subject without reflexively raising an entirely unrelated one, you might just remind yourself this: nobody has ever accused Clinton of rape.

  • Kick(start)ed In The Gut by Bob Garfield (Garfield at Large on 10/13/2014)

    Thanks, John. And to all of you...even to my own personal online troll. Keep complaining; it proves I'm still drawing breath. And, Zendelle, the search function seems to be working now. Thanks for the heads-up.

  • From Shark Week To Snark Week by Barbara Lippert (Mad Blog on 08/14/2014)

    When I do my Shark Week interview this week, I will not even hesitate to invoke "jump the shark." Not for an instant.

  • Supreme Disappointment by Bob Garfield (Garfield at Large on 06/30/2014)

    Marcelo, Dude...irony. Irony. Bob

  • Literally The Worst Thing Ever by Bob Garfield (Garfield at Large on 01/13/2014)

    Oxford: informal used for emphasis or to express strong feeling while not being literally true. "I have received literally thousands of letters" Merriam-Webster: in effect : virtually

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