MAD London Editions for April 2020
- MAD London - Thursday, April 16, 2020
- Journalists Must Press Government Harder In COVID-19 Briefings
- Digital Commerce Spending To Drop 14% This Year: Study
- Programmatic Mobile Ad Demand Erodes, Even As Some Categories Spike
- Holding Group League Table The Same For 2019 As 2018
- DAN Acquires 100% Ownership of Merkle
- Apple Launches Second-Generation iPhone SE
- Ad Council Finds Consumer Angst Moderating Slightly: Economy, Health Remain Top Worries
- NUJ Needs Higher Subs To Save From Bankruptcy
- 'The Guardian' Furloughs 100 Non-Editorial Staff
- Ingrams Appeal Decision To Withhold 'Millionaire' Prize
- 'Mediatel' Says Journalists Have Turned COVID-19 Briefings Into A 'Pantomime'
- MAD London - Wednesday, April 15, 2020
- COVID-19 Lockdown Is The Time To Hire Influencers And Their Smartphones
- Nielsen Study Finds European Consumers Expect Pandemic To Last Year Or More, Alter Behaviors
- Business Confidence Slumped To A Record Low Last Month
- Maurice Levy Leaves WeWork CMO Role
- We're All Consuming More Media, But Our Choices (Including Video) Vary By Age
- Making Sense Of Google's Cookieless Environment
- Burger King's Rebel Whopper Ad Banned By ASA
- IAB Finds Buyers Shorter Than Sellers For Near-Term Ad Market Revisions
- Google Launches Grant Initiative For Local Newspapers
- Effie Worldwide Postpones Inaugural Global Best Competition
- Omnicom To Reduce Numbers, Cut Wages And Furlough Staff
- Woman Loses Appeal For Article Mocking Her Chandelier Relationship
- MAD London - Tuesday, April 14, 2020
- UK Becomes First To Use Apple, Google COVID-19 Tracing Technology
- Dentsu Aegis Cuts Wages And Furloughs Staff In COVID-19 Response
- Publicis Groupe Discloses $500 Million Cost-Cutting Plan As It Issues Q1 Results Early
- Publicis Groupe Expected To Cut Wages And Furlough Staff
- Dentsu Aegis Network Confirms Cost-Cutting Program
- COVID-19 Has Wiped GBP15bn Off The Value Of UK And US News Businesses
- Mindshare Detects Signs Of Pandemic Wear-Out: Less Brand Awareness, Time With Media
- Ofcom Assessing Complaints Against Eamonn Holmes' COVID-19 And 5G Comment
- Ad Sentiment Deteriorates For Near Term, Focus More On Pandemic Than Economic Factors
- Apple And Google Collaborate On COVID-19 Tracing App
- Amazon To Hire 75,000 More Workers To Keep Pace With Demand
- New Apple Gadgets Still Expected By Fall
- Mailchimp Blocks Blockchain Group: Report
- The Privacy Puzzle Of Fighting COVID-19 With Bluetooth
- MAD London - Thursday, April 9, 2020
- Advertisers Must #BackdontBlock Trusted COVID-19 Media
- Facebook CPMs Crash, Fall To All-Time Low
- Mindshare Begins Tracking Pandemic, Finds Striking Emotional And Time Spent Patterns
- Disney+ Doubles In Size To Hit 50m Subscribers
- Global Video Downloads Increase, Due To Broadband Slowdowns
- UK TV News Audiences Soar During COVID-19 Outbreak
- Gmail Hit By Outages On Wednesday
- Airbnb Restricts Bookings To Key Workers
- UK Economy Was Already 'Struggling' Before COVID-19 Lockdown
- Disney+ Rockets To 50 Million Global Subscribers
- UK Ministers Call On Brands To Advertise Next To COVID-19 Stories
- The Queen's Speech To Be Splashed Across Piccadilly Lights
- Pandemic Hastening Expansion Of Web Infrastructure
- YouTube Bans 5G Conspiracy Talk
- MAD London - Wednesday, April 8, 2020
- Customers Will Have Short Memories When This Is All Over
- Digital Media Faces Greatest Risk From Near-Term Pandemic Ad Cuts
- Jack Dorsey Pledges A Billion Dollars To Tackle COVID-19
- WPP 'Can't Rule Out' Job Cuts
- GDPR Fines Total EUR144,815,145
- Pinterest Pushes Out New Ways To Shop From Search And Recommendations
- The 'FT' and 'Mirror' See Traffic Spikes Over COVID-19
- Will Brits Care How Brands Treated Their Staff During The Lockdown When We're Shopping Again?
- COVID-19 Chill: Ecommerce Sales Are Up, But So Is Fraud
- IPG Units Find 'HVAs' Work Better Than Conventional Targeting, Rival Contextual's Premiums
- Just 2,000 Firms Have So Far Received COVID-19 Business Lending Scheme Loans
- Roku Launches UK Streaming Service
- Drop Piers Morgan's 'Combative' Presenting Style, Ofcom Warns ITV
- One In Four Businesses Unsure If They Will Survive Six Months
- MAD London - Tuesday, April 7, 2020
- Brits Turn To Trusted Media During COVID-19 Lockdown
- COVID-20 Lockdown Costs GBP2.4bn
- WFA Finds 81% Of Global Marketers Postponing Campaigns
- Most Ad Execs Project A Second Wave Of Pandemic Cuts Later This Year, Weak Signals For Upfront
- EU Investigates Facebook's Impact On Classified Ads
- Facebook Advertising Costs Decline During Pandemic
- Uber Suggests UK Drivers Apply To Drive Supermarket Vans
- ANA: Most Brands Have Adjusted Their Creative Since COVID-19 Named A Pandemic
- Facebook Cracking Down on False COVID-19 Claims
- Agencies Offer Pro Bono Services To Support COVID-19 Projects
- Government Slams COVID-19 Retreat Listings On Airbnb
- VW Loses 'Dieselgate' UK Class Action Hearing
- Microsoft Hires Ex-Apple Exec To Develop Mixed-Reality Hardware
- MAD London - Monday, April 6, 2020
- Use It Or Lose It -- The Harsh Warning On Local Media
- Does Cannes Cancellation Create Opportunity For More Inclusive Festival?
- Carnage About To Unfold On The High Street Over COVID-19 Lockdown
- Wimbledon Cancelled, U.S. Open Facility Converted To Hospital
- Time To Save Local Papers, 'Press Gazette' Warns
- ANA Finds In-House Teams Becoming Even More Important Than Agencies Post-Pandemic
- UK Officials Ask Facebook, Twitter To Help Curb Conspiracy Theories
- Young People Are Hardest Hit Economically By COVID-19
- Wendy Clark Jumping From DDB To Global CEO Dentsu Aegis Network
- Google And Twitter To Allow COVID-19 Advertising
- YouTube Vows To Take Down Videos Linking 5G With COVID-19
- Culture Secretary Calls On Tech Giants To Tackle 5G And COVID-19 Fake News
- Google To Fund Drive To Tackle COVID-19 Fake News
- Helplessly Hoping, But Inextricably Connected
- MAD London - Friday, April 3, 2020
- Cannes Canceled: Next Lions Festival Slated For June 2021
- Ads Next To COVID-19 Get More Attention
- Google Slowly Lifts Restrictions On COVID-19 Ads
- Nearly Two In Three Have Seen Fake COVID-19 News On Social
- Google News Initiative Commits $6.5 Million To Support Fact Checkers, Nonprofits
- Should Spreading COVID-19 Fake News Be An Offence?
- Lockdown Sees 55% Fewer Brits Travel To Work
- We Can't Let The Coverage Be Worse Than The Disease
- Dentsu's Andree Returning To Work After Medical Leave
- 'Big Issue' To Be Sold At Sainsbury's
- Cannes 2020 Gets Canned
- Is COVID-19 The UK's Fake News Moment?
- MAD London - Thursday, April 2, 2020
- Keyword Blacklists Make Mass COVID-19 Attention Hard To Monetise
- D2C Category Remains Strong Despite Pandemic 'Headwinds'
- Sorrell Predicts Q4 Growth, Warns Against Talk Of Spending Our Way Out Of Recession
- Influencers Generating Billions Of Social Media Interactions About COVID-19
- 'Evening Standard' Furloughs Staff And Imposes 20% Pay Cut
- Agencies Remotely Creating COVID-19 Safety, Entertainment Content
- Half Of Firms Will Furlough Half Their Staff Next Week
- IoT Connections To Reach 83 Billion By 2024: Study
- Tech Trade Bodies Plead For The Chancellor To Save Start-Ups
- Agencies Appear Reluctant To Attend Cannes Lions
- Future To Close Six Magazines
- Conde Nast Lifts Paywalls As Pandemic Keeps People Home
- Tech Startups Struggling Through Pandemic
- MAD London - Wednesday, April 1, 2020
- Creatives Are Ahead Of The Curve In Welcoming A Future Without Cookies
- Ad Market Holds Steady In February, The Last 'Normal' Month For A While
- Blacklisting Of COVID-19 Content Costs UK Newspapers GBP50m
- Virtual Yoga And Coffee Offered By Agencies Reaching Out To Staff
- Microsoft Sees Higher Desktop Searches, Opportunity For Brands To Jump In
- Consumers Are Sick Of The Account Sign-Up Process, Study Finds
- App To Track COVID-19 Exposure Under Development
- Taboola Partners With Moat, Says Some Brands Increasing Ad Spend
- UK Supermarkets See Highest Ever Sales For March
- UK Banks Agree To Drop Dividends And Bonuses
- BBC Warns Over Billion Pounds Loss Of Decriminalising Payment Of The Licence Fee
- Kantar Sells SRDS To Platform Adwanted Group
- Wine Sales Soar As Brits Drink Their Way Through Lockdown
