MediaPost Agency Daily Editions for March 2024
- MediaPost Agency Daily - Friday, March 15, 2024
- Lunchables, Dunkables, And Kid's Imaginations
- Publicis Collective Appoints Grant Chief Client Officer
- Havas Acquires Social Marketing Specialist Wilderness
- Decathlon Is Ready To 'Play,' Relaunches Global Sports Brand
- NWSL Campaign Kicks Off Ahead Of Season Opener March 16
- Blue Chip Ramps Up, Formalizes Planning, Activation, ROI Suite Of Tools
- Mediassociates Lands Big Account, Tall One Too
- IAB Finds Signal Loss Driving Higher Ad Cost, Shift To Contextual
- PETA Peeved At 'Animal Control' Monkeyshines
- Allies Through Thick And Thin: America, Ukraine, Israel
- OpenAI's Sora Created Image Of Two Women In A Video
- MediaPost Agency Daily - Thursday, March 14, 2024
- What is Truth? The End Of 'Capote Vs. The Swans'
- Kassan Out At MediaLink, Legal Actions Filed
- 4A's: Shift To Multi-Currency National TV Ratings 'Not Ready For Prime Time'
- Jesse Plemons Knows Shiner Bock Is 'A Texas Thing'
- Imagine This Debuts With Creative Twist On Campaigns
- 'Scary Not Scary' Confronts Teen Suicide
- Horizon Taps Canadian Media Vet Jenkyn As President Of Great White North Ops
- Ogilvy Honduras' 'Morning After Island' Tops WARC Creative 100 Campaigns
- Webster To Head Ogilvy's Global Tech Practice
- Meta Introduces Advantage+ Campaign Updates For Retailers
- Brands Wasting Millions Of Dollars On Made-For-Advertising Sites
- AI Writer's Crutch? Tool Can Create Marketing Emails
- MediaPost Agency Daily - Wednesday, March 13, 2024
- That 'Fundy Voice' -- And Katie Britt's Kitchen
- New York Agency L&C Names Moy Its First CEO
- Razorfish Creator Colab Focuses On Cultural Relevance For Brands
- Thompson Reuters Unveils First Brand Makeover In 16 Years
- Michaels Launches Ecommerce Platform For Handmade Goods
- Hook Names New ECD, Chief AI Officer
- Fissler Selects Sed As U.S. Creative AOR
- Google Restricts Gemini From Answering Election-Related Queries Worldwide
- David Beckham Debuts As Stella Artois Brand Ambassador In 'A Taste Worth More'
- The Home Depot Signs 3-Year NCAA Deal, Breaks New Shaq Campaign
- Canine DNA Company Embark Seeks To Connect With Dog Lovers
- MediaPost Agency Daily - Tuesday, March 12, 2024
- Hands Across the Water -- Or In this Case, The Pond
- Axe Expands Fragrance Line, Gets Gen Z 'Fit'
- Stagwell's Assembly Restructures NA, Taps Jennings As MD
- 'Live For It': DPS Positions Skis As A Valuable Asset
- Spring Is Coming, Let's have An Easter...Potato Roll?
- Apple Tests AI-Powered Tool To Optimize App Store Ads
- ANA Opposes Proposed Restrictions On Behavioral Advertising To Children
- Mets Give Opening Day An Emotional Twist
- OOH Ad Demand Surges, Especially Among National Advertisers
- National Linear TV Ad Market Fell 7% In Q4 2023
- SXSW: A Year Of Innovation And Introspection
- MediaPost Agency Daily - Monday, March 11, 2024
- 'Oppenheimer' And The Bomb
- Spotify Picks Publicis For $240M Global Media Assignment
- 5 Agencies Consolidate To Create Amp
- Kinesso Begins Auditing Clients For Tech Risk, Starts With Cookie Deprecation
- Le Chocolat Des Francais Pays Tribute To 4 Exceptional Women
- New LP Ad Targets Republicans On Capitol Hill
- Media Consumption Shifts Influence Voters' Receptivity To Political Ads, Study Finds
- Dove Combats Beauty Anxiety Among Young Girls
- Ford Celebrates 'Car Girls' Year-Round
- Anomaly Selects Jahan As Head Of Transformation, North America
- With 'Shout For Equality,' The ERA Looks To Reclaim Its Moment
- Debunking 5 Myths Of A Cookieless World
- MediaPost Agency Daily - Friday, March 8, 2024
- Whirlpool Wades Into The Dating Pool
- Real Korean: BB.Q Chicken Debuts First U.S. Marketing Campaign
- Havas Group Achieves 4.4% Growth For Full-Year 2023
- 64th Floor Please, And I'll Have Oat Milk With That Latte
- Pepsi Marks 'Thirsty' Brand Platform With DOOH Installations
- Monkey Shoulder Names Special London Global Creative Agency
- Warby Parker Gives Out Free Solar Eclipse Glasses
- Lilly Pulitzer Launches First-Ever Brand Campaign
- Horizon Next Lands SharkNinja
- The Can Who Fell To Earth: Monster Ultra Launches Flavor With AR Event
- MediaPost Agency Daily - Thursday, March 7, 2024
- Barkley And OKRP Merge To Form Indie Powerhouse
- San Diego Zoo Helps Public See 'Conservation' Matters
- Flora Butter Encourages Global Consumers To 'Skip The Cow'
- Stagwell, The North Face Bring Rock Climbing To Sport Beach
- Robbins To Lead Clients Services For Ingredient
- Dentsu Reorganized Data Ops, Taps Merkle's Zelcer As Chief Data & Tech Offficer
- Advertiser Perceptions Launches Subscription Service
- Streaming Viewers Now Up To 80% Of U.S. Adults, To 214M
- BB.Q Chicken Launches U.S. Ad Campaign 'Teaching' Customers Korean
- Embracing Psychology In A Post-Keyword Age
- Checking Into Daughter-Daddy Reservations At Hotels.com
- MediaPost Agency Daily - Wednesday, March 6, 2024
- The Memes, The Movie Star -- And How Heartbreak Feels
- Raymond James Plans For 'Life' In 3 New Spots
- MoPOP Names Iris As Activation-Engagement Agency To Elevate Brand
- Ad Council Spot Urges People To Connect Despite Differences
- M&C Saatchi Auditor Fined For Role In Accounting Scandal
- Stagwell's Assembly Teams With Social App WeAre8
- Big Ten Conference Picks Blue Diamond As Official Snack
- Visit Dublin (Ohio) Invites 'Other Dublin' For A Visit
- Advertisers Still Too Reliant On Third-Party Cookies For Programmatic, Study Finds
- Global Marketing Spending Rebounds, U.S. Gains Share
- MediaPost Agency Daily - Tuesday, March 5, 2024
- Hear, Hear, Caitlin Clark!
- Visit California's $32.8 Million 'Play" Campaign
- Idris, Sabrina Elba Showcase Calvin Klein's 'Eternity'
- Jack Morton Conveys Brand Experiences Via Xara, New AI Tool
- Nike Showers Caitlin Clark With OOH Honors
- Poll: Most Remote Workers Say It's Okay To Do HH Chores During Workday
- MediaPost Names Best In Auto Marketing For 2023
- Style Icon Iris Apfel Dies At 102
- Accenture Buying Spree Includes Agencies In Australia, Germany and Singapore
- With U.S. Prices Rising At Less Than Half The Rate Of The Rest Of The World, How Will It Impact Budgets?
- MediaPost Agency Daily - Monday, March 4, 2024
- ESPN Preps For March Madness With 'Anyone Can Bracket'
- UK Green Activists Miffed That WPP's Read Is Now A CBE
- Coach Promotes Spring Collection, 'Courage' To Younger Generations
- Tony Hale Promotes Newest Verizon Offers
- Sorrell's S4S Ventures Backs tvScientifc
- Report: Digital Natives Aren't Digitally Exclusive
- Genesis Launches 'Signature Event' Sales Campaign
- NeoPangea Names Creative, Digital Ad Execs
- Google Faces New Allegations Over U.S. Ad-Exchange Monopoly
- Baldwin& Wins 'Reel South' Remit
- Are You Really Supporting Diverse Suppliers?
- Nothing Is Certain -- Except Death, Taxes AND Yearly Media Inflation
