Online Media Daily Editions for May 2015
- Online Media Daily - Wednesday, May 13, 2015
- Facebook Delivers For Publishers With Instant Articles Service
- Turner Powers Digital Ad Campaigns Via Turner Data Cloud
- At Upfront, Turner's Reilly Vows TNT, TBS Makeovers
- Instagram Looking To Improve Search Functions
- Videology Sees Programmatic Mobile Video Campaigns Jump 81% In Q1
- Barker Wins SlimFast AOR As Brand Kicks Off $50 Million Re-Launch Campaign
- Rocket Fuel Rejects Gravity4's Unsolicited Bid
- Zeta Gets Creative, Releases Next Stage Of Dynamic Ad Targeting
- Centro Unveils Cross-Channel DSP For Regional Marketers
- Dentsu Agrees To Buy One-Third Stake In Sports Agency Athletes First
- McDonald's Will Be Kale King
- New Cars Are Green, All Of Them
- MakerSpace, A New Social Net for Makers
- New Apps Boost Mobile Security
- Online Media Daily - Tuesday, May 12, 2015
- Industry Reacts To Verizon's $4.4 Billion AOL Purchase
- Internet Of Things Driving M&A
- Top Brands Enhance Engagement On Facebook
- ESPN Creates Programming, Ad Sales Synergies With 'GMA' on ABC
- ABC Stays Solid With Ratings Revs, Debuts 5 Fall Shows
- Turner Shakes Up Team: Names Shapiro Strategy Chief, Searches For New Coms Chief
- Chevrolet Volt Car Of Tomorrow In 'Tomorrowland' Tie-In
- Verizon, AOL Acquisition Seen As Boon For Mobile, Search
- SapientNitro's The Community Raids Ogilvy For Senior Talent
- Could Amazon Buy Salesforce?
- Uber Seeks Another $1+ Billion in Funding
- AOL Could Spin Off Huffington Post For $1B
- NYT Now App Ditches Subscription Model
- 2015 Digital Newfronts Signal Inflection Point For Content
- Online Media Daily - Monday, May 11, 2015
- FCC Refuses To Stay Net Neutrality Rules
- B2B Revenues Rose On 2014, Led By Digital Ads
- IAB Launches Data Program To Aid Digital, Marketing Execs
- Cadreon, TubeMogul Partnering On TV Automation Platform
- Fox To Debut 5 New Fall Shows
- Tier 2 Auto Still Means Old-School TV, Print And Classifieds
- Fraud Ad List Unveiled At IAB
- Dragonflame, Stone Men, And Hard Marketing Choices: 'Game of Thrones,' Week Five
- Former Datacratic CEO Prudhomme Joins Index Exchange
- Sony Execs Couldn't Agree On Net Neutrality Stance
- How To Create Share Worthy Content, Not The Fast Food Style
- Reed Hastings Gives Linear TV Another 20 Years
- Ad Tech M&A: A Win-Win For Advertisers
- Google Leads As Facebook Takes A Bite Of Its Tail
- Facebook Unveils Deep Linking for Mobile App Installs
- Online Media Daily - Friday, May 8, 2015
- Google Finds 46% Of Video Ads Are Never Seen, Measures Viewable Impressions
- The Native Son Rises
- Snapchat To Sell Ads, Targets Millennials
- National TV Ad Forecast Gains Momentum
- PowerLinks, Unruly Team For Programmatic Native Video
- Red, White And Down All Over: Newspaper Revenues Drop
- Privacy Group Backs Nick.com Users Against Google And Viacom
- Boston Rules: IPG Consolidates Mullen With Lowe and Partners, Leikikh Named Chief
- Hulu's Aggressive Content Push Is Good News For CBS
- TV's 'Must-Have' Media Buys -- Or Lack Thereof
- Real-Time Audience Targeting, Coming Soon To A Theater Near You
- Online Media Daily - Thursday, May 7, 2015
- Google Names Ad Networks Responsible For Ad Injectors
- As Digital Shops Grapple With Tough Issues, Clients Want Agencies To Be Trend Experts
- Banjo Raises $100M to Expand Real-Time Social Networking
- Yahoo's Flurry Supports Analytics For Apple Watch
- Placemedia Rolls Out 'Programmatic Upfront' For TV
- Yahoo Restarts Flickr, Concentrates On Mobile
- Retailers Investing In Programmatic, But Analytics Remain Fragmented
- CVS Puts $85 Million Media Account In Review
- Meerkat Launches Developer Platform
- 'Mindy Project' May Get New Life On Hulu
- Facebook Isn't Dead; It's Just Not As Much Fun As It Used To Be
- Current Viewability Standards Are Useless
- Online Media Daily - Wednesday, May 6, 2015
- Venture Capitalists Invested Nearly $41 Million In U.S. Mobile Search Companies In 2014
- Relevant Publishers Secret For Success? Modern Advertising
- Google AdWords Announces Tools, Formats For Search, Display
- Wish You Were Here: How To Boost Your Brand's Local Relevance On Facebook
- Facebook, IBM Partner For Ad Targeting, Personalized Brand Experience
- Study: Social Media Drives TV Viewership
- Havas Appoints Consumer Goods, Retail Consultant To Oversee Its Newly Formed Greater China Region
- Syndicated Shows Boast Higher Viewer Numbers
- FCC Chairman Favors More Rights For Online Video Distributors
- Juice Mobile Adds Krux Audience Segments To Programmatic Direct Platform
- Here's Another Microsoft App Powered By Bing Technology
- Yahoo Chief 'Put More Pressure' On Microsoft To Make A Better Search Product
- App Annie Buying Data Provider Mobidia
- Online Media Daily - Tuesday, May 5, 2015
- Google DoubleClick Revises Its Approach To Creative Ad Development
- Ad Server Adzerk Expands To Programmatic With SSP Launch, Plugs Into Index Exchange
- Snapchat's Scanning Service Offers Brand Guidelines
- Citi Launches Global Media Review
- Discovery Revs Hit 9% Rise, Led By International
- Buick Cooks Up Integration In NBCU/Esquire Network's 'Knife Fight'
- Justin Timberlake Plays A Lime For Sauza 901
- Brands Derail Social Ad Campaigns, Sending Consumers Searching For Where To Buy Products
- Google Grabs Task, Calendar App Timeful
- 'NYT' Tailors Story Based On Readers' Location
- Google Grabs Time-Management App Timeful
- No, Programmatic Isn't Killing The Creative
- Facebook Advertising Matters For Political Fundraising
- Online Media Daily - Friday, May 1, 2015
- Google Lets Developers Pull Voice Search Into Apps
- I'll Tell You What This Is About - Just As Soon As I Look It Up
- Video Tech Kick-Starts More TV Viewing
- Hola! Hispanic Ad Spending Jumps
- Talklocal Turns To Technology To Further Automate Service Requests
- To Reach Moms, Dove Pushes Multi-Generational Appeal
- Skyy Vodka Expands 'Toast To Marriage' Campaign In Advance Of Supreme Court Decision
- Telsa Energy Battery Powers Home, Business
- LIN Says It Will Go Where The Viewers Go
- Social Media Linked To Divorce (Again)
