- Pillsbury Targets Tech-Savvy Mom With App Campaign
Online Media Daily, Steve Smith - Monday, December 5, 2011
General Mills' Pillsbury believes the generation of moms raised on email, W ...
- Cesar Partners With Pandora Radio
Marketing Daily, Tanya Gazdik - Friday, December 2, 2011
The brand "worked closely with Pandora to create a list of son ...
- Kraft Announces Heads of New Snacks, Grocery Companies
Marketing Daily, Karlene Lukovitz - Monday, December 5, 2011
After company splits in 2012, current Kraft Foods CEO Irene Rosenfeld ...
- Kraft Names Heads of New Snacks, Grocery Companies
Marketing Daily, Karlene Lukovitz - Monday, December 5, 2011
After company splits in 2012, current Kraft Foods CEO Irene Rosenfeld ...
- Industry Helps FDA Get Budget Hike For Food Safety
Marketing Daily, Karlene Lukovitz - Thursday, December 1, 2011
Food makers and consumer advocates allied to lobby Congress for funds ...
- Survey: 78% Of U.S. Families Report Buying Organics
Marketing Daily, Karlene Lukovitz - Wednesday, November 30, 2011
More than three-quarters (78%) of U.S. families now purchase some organic food ...
- Kraft Cheeses Offer Seasonal Recipes, Coupon Booklet
Marketing Daily, Karlene Lukovitz - Wednesday, November 30, 2011
$4.99 booklet purchasable via HSN includes $30 worth of coupons, plus ...
- Restaurants, C-Stores Interchangeable For Many
Marketing Daily, Karlene Lukovitz - Tuesday, November 29, 2011
As convenience stores continue to expand their meal and snack offerings, mo ...
- Study Heightens Concerns About BPA Levels In Cans
Marketing Daily, Karlene Lukovitz - Monday, November 28, 2011
Studies have shown that BPA mimics the action of female reproductive hormon ...
- Kikkoman Mobilizes For Holiday Season
Online Media Daily, Steve Smith - Monday, November 28, 2011
Kikkoman is using in-store calls to action tied to simple SMS mobi ...
- Advertisers Fry Turkey
Around the Net In Brand Marketing, Karl Greenberg - Monday, November 28, 2011
Searches for "fried turkey" on YouTube bring up lots of videos. T ...
- CEO: Campbell Has 'More Hard Work Ahead'
Marketing Daily, Karlene Lukovitz - Wednesday, November 23, 2011
Company's fiscal Q1 earnings down 5%. ...
- Halls' Out-of-home Campaign Uses NFC Technology
Marketing Daily, Karlene Lukovitz - Wednesday, November 23, 2011
A product-launch campaign for the Halls cough drops brand is the fir ...
- Toyota Goes Epicurean For Prius V
Marketing Daily, Karl Greenberg - Tuesday, November 22, 2011
Toyota is partnering with American Express Publishing, and its Food & Wi ...
- Walmart, Ad Council Team On Food Safety PSAs
MediaDailyNews, Erik Sass - Tuesday, November 22, 2011
The Ad Council's "Food Safe Families" campaign and Walmart Checkout TV Netwo ...
- Sweet Win: UM Scores Ghirardelli Digital
Online Media Daily, Steve McClellan - Tuesday, November 22, 2011
Interpublic Group media shop UM has been awarded the Ghirardelli Chocolate Company ...
- Our Eating Habits Looking More Like Our Media Habits
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, November 22, 2011
Some 20% of the cookies and apple pies sold by McDonald's a ...
- Healthier Diet Is One Big Home-Cooking Driver
Marketing Daily, Karlene Lukovitz - Monday, November 21, 2011
Half of home cooks cite the desire for a healthier diet ...
- Yum! Brands Drops Food Stamps Push
Marketing Daily, Karlene Lukovitz - Monday, November 21, 2011
Stops lobbying states to let low-income consumers use stamps in its restaura ...
- BP Pays $30 Million For Gulf Seafood Effort
Around the Net In Brand Marketing, Karl Greenberg - Monday, November 21, 2011
A three-year, $30 million strategy funded by BP aims to restore t ...
- Toosie Roll Lawyers Worry About Shoes, Chews Confusion
Around the Net In Brand Marketing, Karl Greenberg - Monday, November 21, 2011
Chicago candy maker Tootsie Roll Industries is suing a small footwear compa ...
- '12 Trends: Custom Taters, Exotic Ice Cream
Marketing Daily, Karlene Lukovitz - Monday, November 14, 2011
How are restaurant chefs planning to surprise and delight diners next yea ...
- Hill's Pet Nutrition Garners Satisfied Customers
Marketing Daily, Tanya Gazdik - Tuesday, November 15, 2011
Overall, pet food buyers are not satisfied with their purchases, according ...
- Amazon's Grocery Delivery Comes to iPhone
Online Media Daily, Steve Smith - Monday, November 14, 2011
While under the radar relative to other Amazon projects, AmazonFresh has be ...
- Australia's Other White Meat Goes High Fashion
Around the Net In Brand Marketing, Karl Greenberg - Monday, November 14, 2011
No, this isn't a joke. Butcher shops down under are getting makeove ...
- Dole Food Invests In Yonanas Frozen Dessert Maker
Marketing Daily, Karlene Lukovitz - Friday, November 11, 2011
The Yonanas maker turns frozen bananas and other fruit into a low-c ...
- Sweet'N Low Launches Animated TV Spots
Marketing Daily, Karlene Lukovitz - Thursday, November 10, 2011
Family-owned Cumberland Packing reportedly spent up to $12 million in 2010 ...
- Stonyfield, Organic Valley Team For Online Campaign
Marketing Daily, Tanya Gazdik - Friday, November 11, 2011
The campaign will benefit Wholesome Wave, a Bridgeport, Conn.-based nonprofit whose progra ...
- McDonald's Posts 5.2% U.S. Sales Growth in October
Marketing Daily, Karlene Lukovitz - Wednesday, November 9, 2011
McDonald's continues to show healthy growth as much of the restaurant indust ...
- McCann's Detroit Office Doubles As Aldi Media Channel
MediaDailyNews, Steve McClellan - Tuesday, November 8, 2011
McCann Detroit is using its own office to create a new med ...