Virtual reality is graduating from the gaming world and finally going into areas like travel, movies and live events. And based on current consumer interests, gaming is actually at the … Read the whole story
A new Bluetooth is coming to town and marketers and agencies are taking note. The newest iteration of the wireless standard, widely used by … Read the whole story
"We're seeing great engagement with fans and expect things to really ramp up the closer we get to the opening ceremony," Andy Shripka, associate … Read the whole story
Revealing insights about the evolving television and video ecosystem emerged from research released this week. For one: while TV Everywhere (TVE) continues to grow … Read the whole story
CANNES, FRANCE -- While many say drones are just the latest gimmick to awe and impress the ad industry, a group of Lions presenters-- … Read the whole story