Connected Thinking
by Chuck Martin, Staff Writer
While brands and marketers grapple with how to deal with an IoT future, governments officials around the country are tackling various aspects of creating so-called smart cities. And just as … Read the whole story
by Chase Martin
When it comes to wearables, college students are interested in tracking fitness and social integration of their tracking goals. The college market also might … Read the whole story
by Steve McClellan
The alliance is designed to help Mediabrands' clients (some of which are Innovid clients) reach audiences at scale with content across multiple devices with … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
Overall satisfaction with paid streaming video service is highest among customers who subscribe to a traditional cable/satellite service in addition to streaming video service … Read the whole story