Connected Thinking
Consumers with Fitbit devices can earn points for activities, then redeem points for discounts on Fitbit or rewards from other companies. Read the whole story
"Over the next few weeks, we'll start slowly bringing this feature to more Android and iOS devices," says Google. Read the whole story
The Nintendo Labo: VR Kit, launching on April 12, includes tools to make cardboard creations called Toy-Con. Read the whole story
"Amazon's pop-up stores began appearing in shopping malls, Kohl's and grocery stores including Whole Foods stores... eventually planting a retail presence in 21 states." Read the whole story
Consumers are trending toward using their voice to search for products, but few brands have incorporated a voice optimization strategy into marketing plans. Read the whole story
Publicis Media's Spark Foundry unit has unveiled a new audio advertising format that utilizes artificial intelligence to match the ad's creative message with a … Read the whole story
