Connected Thinking
by Chuck Martin, Staff Writer
McDonald's taps AI to customize its outdoor digital menu displays to show food based on weather, time of day, current traffic, trending menu items. Read the whole story
by Chuck Martin
The shipments of smartwatches grew 48% during the first quarter compared to the same time a year ago, according to a new forecast by … Read the whole story
by Wayne Friedman
Dish's overall subscribers dropped 259,000, compared to a 94,000 decline in last year's first quarter. Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
The Netflixes of the world are not "television." They are something else. Let them get their own word. Read the whole story
by Alex Weprin
"Total TV Watcher" households are 65% more likely to have a young adult living in them and 56% more likely to have a yearly … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
Just because most websites, all social platforms and your phone know more about you than your spouse is not the end of the world. Read the whole story
COMMENTARY
by April Mullen, Columnist
At the heart of the new era of marketing success is contextual personalization: building customized experiences that draw from known individual needs and preferences. Read the whole story