Connected Thinking
The majority (54%) of consumers trust voice assistants for low-involvement interactions that require a small number of questions to get a resolution. Read the whole story
Customers can use Alibaba's Tmall Genie smart speaker to place an order by voice for delivery within 30 minutes. Read the whole story
Gunderson Direct offers Respond Fast, a voice-activated call to action. Customers can respond to offers via Alexa or Google Assistant. Read the whole story
TiVo's Q2 video trends survey also finds 31% saying they do not as yet subscribe to any SVOD services, but subscribers spend the most … Read the whole story
Over half of those surveyed say GDPR was more difficult to implement than they expected, the Ponemon Institute finds. Read the whole story
T-Mobile says Verizon is vague about just how much of New York will be capable of getting the new 5G service. Read the whole story
Companies like Uberall have launched a partnership with TrustPilot, a review platform where consumers post about one million reviews every quarter. Read the whole story
BrightEdge has acquired technology from Trilibis that improves site performance, released a platform that automates functions for SEO, and formed a M&A team to … Read the whole story
"I think the power of having a rewards program is our ability to offer up targeted one-to-one marketing," says a Dunkin' exec. Read the whole story
- COMMENTARY
"We've made sure changes in media strategy are grounded in business fundamentals," says Chappell. Read the whole story
