Dow Jones & Company announced 2001 advertising rates for The Wall Street Journal.
The new rates, which take effect Jan. 2, 2001, reflect an increase of 5% for national advertising.
Advertising rates for the Eastern, Western and Central editions and for the 18 U.S. advertising regions will also rise by 5%.
The effective rates for black and white full page advertising in the
National Edition will rise 6.2%. Effective rates for four-color full page advertising will rise 6.3%, while spot color full page rates will increase by 6.8%.
Advertising rates for The Wall Street
Journal Europe, The Asian Wall Street Journal and WSJ.com will be announced later this year.
Dow Jones & Company publishes The Wall Street Journal and its international and online editions,
Barron's and SmartMoney magazines and other periodicals, Dow Jones Newswires, Dow Jones Indexes, and the Ottaway group of community newspapers. Dow Jones is co-owner with Reuters Group Plc. of
Factiva, with Excite@Home of Work.com, and with NBC of the CNBC television operations in Asia and Europe. Dow Jones also provides news content to CNBC and radio stations in the U.S.
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