The research also found that almost half of the population of 14 European countries had accessed the Web during the last three months, with 20% of this number - equating to 10% of all European users - having bought something online in that period.
One of the most interesting aspects of the report is that 43% of European Internet users are female, up 3% on the previous year's research.
This suggests that the male/female ratios online are becoming more equal than when the Web was in its infancy, just five years ago.