The most paid for any other domain at the auction held last Wednesday at the Traffic conference in Santa Clara, California was BottledWater.com, which went for a mere $45,000. Athletic.com was had for $40,000; Vixen.com, for $32,000; and Shutter.com, $25,000.
In all, Moniker took in more than $2 million from the event, with an average selling price of $23,443.
Other top-sellers of late have included Toys.com, which sold for $5.1 million in a bankruptcy auction;
Auction.com, for $1.7 million; and Fly.com for $1.76 million. --Mark Walsh