During the promotion, which will run from 7 a.m. to 7 p.m. on Mondays between July 13 and August 3, consumers will be entitled to a free seven-ounce Iced Mocha or eight-ounce Hot Mocha.
Also, between July 13 and 26, McD's is encouraging consumers to log on to mcdonalds.com/mccafe to vote on which two semi-finalists in the McDonald's/Visa "McCafé Your Day" contest/sweepstakes should win the grand prizes of a $50,000 Visa gift card and a $500 McDonald's Arch Card. An independent panel reviewed McCafé-related stories submitted by more than 12,000 entrants to choose the semi-finalists, whose stories will be posted for review by the public starting on Monday.
All five finalists
will each receive a $1,000 Visa Gift card and a $50 McDonald's Arch Card. --Karlene Lukovitz
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Wow. Things must be really going swell for McDonald's vis-a-vis coffee sales. They can't even give the stuff away. I imagine they must be running this promo so they can (hopefully) report actual sales numbers and trends at a future quarterly financial call...something they haven't done yet.