Premium Network has announced the launch of a major online advertising campaign to support the introduction of Philips Consumer Electronic's new pocket-sized RUSH! Portable MP3 digital audio player.
Premium Network designed and managed a comprehensive online promotional campaign including banner placement on its Network, producing flash movies designed by Fuel NA, and managing all services
supporting an exciting sweepstakes offer. The campaign is currently running on a variety of sites targeted specifically toward a younger audience with high levels of interest and involvement in MP3
music including Vibe.com and Spin.com.