CNN is banking that people will pay $1.99 for an iPhone application that lets them contribute news and other information as amateur reporters. The CNN News app debuted yesterday.
Media executives see an opportunity to condition consumers to handing over a few dollars for a constant stream of news updates to their pocket via a mobile device. News Corp., for instance, is
charging a $1-$2 weekly subscription for access to The Wall Street Journal's mobile applications.
But CNN is in new territory as a provider of general interest news -- many people think readers will only pay for online business and financial reporting. But the CNN app also offers users the chance to essentially join the CNN reporting team. App buyers are invited to submit their own photos and video clips to iReport, a feature CNN uses for gathering material from the public.