- Roku Adds Competitor Amazon's IMDb TV App
Television News Daily, Wayne Friedman - Wednesday, January 27, 2021
The IMDb TV app offers library product, including movies and TV sho ...
- Google Starting To Meet Consumer Demand For Organic Search
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 26, 2021
"We've now seen a few quarters straight where organic click traffic ros ...
- Still Casual, But Less Dirty: Mobile Gaming
Digital News Daily, Zach Oscar - Monday, January 25, 2021
Mobile gaming is for more casual players, but many high-profile gamers crea ...
- Google Mobile Search Gets Redesign
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 22, 2021
The redesign aims to bring information into focus; make text easier ...
- Microsoft And Verizon Media Expand Partnership
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 21, 2021
Microsoft and Verizon Media are taking a "brand-safety approach," relying more ...
- Dyspatch Offers AMP For Email Service
Email Marketing Daily, Ray Schultz - Thursday, January 21, 2021
The firm's new tool, Lightning, enables brands to send interactive content v ...
- Google Cloud Increases Momentum For Retail, Apps
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 21, 2021
Google is pushing services into its own cloud and others that suppo ...
- PUMA Leverages Taxis in NYC for a First of its Kind Programmatic DOOH Campaign
The MediaPost Cases, Lisa Singer - Monday, January 25, 2021
How do you stand out when launching your first retail store ...
- Most SMBs Either Have A Mobile App Or Are Building One: Study
Digital News Daily, Ray Schultz - Wednesday, January 20, 2021
The primary goals are to improve customer service or improve branding, T ...
- Canoe Ventures Sees Impression Declines For DAI Advertising In 2020
Television News Daily, Wayne Friedman - Tuesday, January 19, 2021
Currently, Canoe says the majority (80%) of its ad campaigns have ...
- More Than $80B Spent In FCC Auction, Wireless Providers Recalculate
Marketing Daily, P.J. Bednarski - Monday, January 18, 2021
The 5G competition has included claims and counter-claims -- but it's catapult ...
- What Skills Marketers Say They Want In 2021 -- And Why
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 18, 2021
Although 86% of marketers say they feel adequately trained and skilled, near ...
- Google Ads Data Hub Accredited By Media Rating Council
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 18, 2021
Google's clean room-based Ads Data Hub for measurement and analytics, which hel ...
- Samsung's New Galaxy S21 Actually Cheaper Than Last Year's Model
Marketing Daily - Top of the News, P.J. Bednarski - Friday, January 15, 2021
That may be a lesson from the pandemic, when smartphone buying languishe ...
- Brands Face Hurdles In Delivering Superior CX: Study
Email Marketing Daily, Ray Schultz - Thursday, January 14, 2021
But most achieved higher revenue last year. Email is the second most-us ...
- Video, Contextual, 5G Are 2021's Key Mobile Opportunities, Say Buyers, Other Digital Experts
Mobile Insider, Karlene Lukovitz - Thursday, January 14, 2021
Due to the pandemic’s stay-at-home dynamic, mobile has seen some of i ...
- GM Announces FedEx Partnership At CES, Goes After Amazon, Google Delivery Services, Autonomous Vehicles
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 12, 2021
GM on Tuesday at CES introduced BrightDrop, the latest startup to sp ...
- IPG's Initiative Wins $2 Billion T-Mobile Media Business
MAD, Steve McClellan - Monday, January 11, 2021
The award followed a review that began last September and included Sprin ...
- Samsung Dominates Day One CES Buzz
MediaDailyNews, Joe Mandese - Tuesday, January 12, 2021
Consumer electronics giant Samsung won the social media buzz during the fir ...
- Verve Group Acquires Nexstar's Digital Video Ad Technology
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 11, 2021
Verve Group, a global brand performance ad platform, announced Monday the acquisiti ...
- Mailchimp Acquires Chatitive, Two-Way SMS Platform
Email Marketing Daily, Ray Schultz - Monday, January 11, 2021
Chatitive facilitates conversational SMS marketing for small businesses, Mailchimp says. ...
- MRC Accredits MMI For Display Measurement And Bot Fraud
MediaDailyNews, Joe Mandese - Monday, January 11, 2021
Digital ad quality and fraud detection firm Method Media Intelligence (MMI) h ...
- Will Mobile Companies Circumvent Apple's New Privacy Settings?
PolicyBlog, Wendy Davis - Thursday, January 7, 2021
Apple prohibits app developers from deploying device fingerprinting, but some are consideri ...
- Who's On First? Why Mobile Increasingly Isn't My 'Second Screen'
Mobile Insider, Joe Mandese - Thursday, January 7, 2021
Every new medium gets on base by comparing itself to the mo ...
- Hootsuite Acquires Sparkcentral, Integrates Messaging Channels
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 6, 2021
Sparkcentral brings advanced customer conversations to the Hootsuite platform, allowing marketers ...
- WhatsApp To Share Data With Facebook As A Condition Of Use
Inside Performance, Laurie Sullivan - Wednesday, January 6, 2021
As privacy has become a major focus and differentiator for companies, so ...
- Samsung Promises A 'Better Normal' Ahead, As CES, Galaxy S21 Launch Looms
Marketing Daily, P.J. Bednarski - Monday, January 4, 2021
The slogan seems to predict innovation -- while also noting that ...
- Discovery+ Announces U.S. Distribution On Major Platforms, Vodafone European Deal
Digital News Daily, Karlene Lukovitz - Monday, January 4, 2021
Discovery+, live today in the U.S., has distribution deals with Amazon, Appl ...
- T-Mobile Claims It Resolved End-Of-Year Data Breach
Email Marketing Daily, Ray Schultz - Thursday, December 31, 2020
The hack did not reveal names or email addresses, but it includ ...
- Microsoft Debuts Outlook Car Mode For iOS
Email Marketing Daily, Ray Schultz - Thursday, December 31, 2020
The company has also launched a Smart Compose feature for iOS. ...