- Nokia Jumps Into AI Mobile Network Solutions Supported By Nvidia
MediaDailyNews, Laurie Sullivan - Wednesday, February 21, 2024
Nvidia will work with Nokia to develop artificial intelligence solutions in i ...
- YouTube Revamps Creator Channel Pages For TV App
Television News Daily, Colin Kirkland - Tuesday, February 20, 2024
The new design for creators' channel pages is an effort to moderni ...
- Installs Up 56%, As AI Fuels Mobile Commerce Shopping Apps
MediaDailyNews, Laurie Sullivan - Tuesday, February 20, 2024
As investment in generative AI continues to rise, boosting mobile marketing syste ...
- TikTok App Launches On Apple's Vision Pro VR Headset
MediaDailyNews, Colin Kirkland - Thursday, February 15, 2024
Apple's Vision Pro virtual-reality headset has added a native TikTok app, "reimagine ...
- Spotify Prioritizes Native Podcast Creation, Sunsets Beloved Podcasting Tools
MediaDailyNews, Colin Kirkland - Monday, February 12, 2024
The partnership with video and podcast recording platform Riverside will allow podcaste ...
- Bluesky Offered Users Taylor Swift-Free Super Bowl Feed
MediaDailyNews, Colin Kirkland - Monday, February 12, 2024
X competitor Bluesky offered its increasing growing user base the opportunity ...
- Linear TV Reach Sinks 4%, Daily Linear Viewing Narrows With CTV
Advanced TV Insider, Wayne Friedman - Thursday, February 8, 2024
Linear TV's average daily reach sank 4% to around 57 million hom ...
- AR Ad Measurement Guidelines Released For Review, Read Them Here
MediaDailyNews, Joe Mandese - Thursday, February 8, 2024
"The [AR ad] market is projected to generate $1.2 billion in reven ...
- In Pursuit Of 'Moving' Ad Moola, DPAA Launches MOOHA
MediaDailyNews, Joe Mandese - Wednesday, February 7, 2024
The new association within the association signals a return to DPAA's out-of-ho ...
- Jason Mamoa Channels Jennifer Beals In T-Mobile Super Bowl Spot
Marketing Daily, Les Luchter - Monday, February 5, 2024
Mamoa joins T-Mobile ad regulars Zach Braff and Donald Faison singing a ...
- Kochava Must Face FTC Location Privacy Charges
MediaDailyNews, Wendy Davis - Monday, February 5, 2024
Siding against mobile data broker Kochava, a federal judge has ruled th ...
- More Shoppable TV Is Coming
Advanced TV Insider, Wayne Friedman - Friday, February 2, 2024
Nearly 30% of CTV users have made a purchase directly from the ...
- Amazon Debuts Conversational AI Shopping Assistant As Ad Sales Climb
MediaDailyNews, Laurie Sullivan - Thursday, February 1, 2024
Amazon announced its new generative AI-powered conversational shopping assistant Rufus Thursday ...
- Small Screen, Big Game: Super Bowl Viewing By Phone
TV Watch, Wayne Friedman - Thursday, February 1, 2024
How many will actually be watching the big game on their pho ...
- Is That A Paradox In Your Pocket, Or Are You Just Glad To Watch Some Video?
Media 3.0, Joe Mandese - Wednesday, January 31, 2024
There's an ironic paradox in new research released today that speaks volum ...
- IAB Benchmarks Value Of Free Digital Media Access To Consumers
MediaDailyNews, Laurie Sullivan - Tuesday, January 30, 2024
The study examines the value consumers would want in exchange for n ...
- U.S. Marketers Missing Ad, Branding Benefits Of Privacy Regulations
Data & Programmatic Insider, Laurie Sullivan - Monday, January 29, 2024
Companies have made moves to protect consumer data, but marketers have n ...
- Mobile SEO In 2024: Table Stakes For Organic Success
Marketing Insider, Joshua May - Monday, January 29, 2024
For the first time, mobile sales surpassed desktop sales in the 20 ...
- Samsung Adds Baidu's Ernie In China, Google Bard Not Available In The Region
MediaDailyNews, Laurie Sullivan - Friday, January 26, 2024
Baidu claims Ernie 4.0 is the most powerful foundation model to da ...
- BeReal Welcomes Brands, Celebs To Mobile App
MediaDailyNews, Colin Kirkland - Wednesday, January 24, 2024
In line with its goal "create a more authentic world," BeReal ...
- NAI To Develop New Location Privacy Standards
MediaDailyNews, Wendy Davis - Wednesday, January 24, 2024
Responding to recent privacy crackdowns, the self-regulatory organization Network Advertising Initiative pla ...
- Walmart's Real-Life Ad Fairytale Began In 2023
Search & Performance Insider, Laurie Sullivan - Thursday, January 25, 2024
Tinuiti's report found that three-quarters of all Walmart's search ad clicks we ...
- Email In Vogue: It's Popular But There Is Room For Improvement
Email Insider, Ray Schultz - Wednesday, January 24, 2024
Most consumers feel that brands are over-messaging, Netcore reports in its 20 ...
- Meta Allows EU Users To Avoid Cross-Platform Tracking On Facebook, Instagram
MediaDailyNews, Colin Kirkland - Monday, January 22, 2024
The change comes in response to the EU's Digital Markets Act, Me ...
- Google Rolls Out Conversational AI In Search Ads
MediaDailyNews, Laurie Sullivan - Tuesday, January 23, 2024
The experience generates ad content -- the first integration of Gemini ...
- Netflix To Get Ad Viewing, Subscriber Boost From T-Mobile Bundle Change
Television News Daily, Wayne Friedman - Wednesday, January 24, 2024
Starting Jan. 24, T-Mobile subscribers who had been getting free Netflix "standar ...
- Samsung Uses Exosphere To Tease New AI Phone
MAD, Steve McClellan - Friday, January 19, 2024
More was revealed at this week's Galaxy Unpacked event at the S ...
- Another Prepaid Wireless Brand Books Spanish-Telecast Super Bowl Spot
Marketing Daily, Les Luchter - Thursday, January 18, 2024
T-Mobile's prepaid CMO Clint Pattersons hinted that celebrities will be part ...
- How The Political Mix Is Changing, Or Not
Marketing Politics Weekly, Joe Mandese - Friday, January 19, 2024
WASHINGTON, D.C. -- MediaPost's Marketing Politics conference got off on a media-m ...
- One Step Closer To A Mixed Reality
Media 3.0, Shrikant Ballal - Thursday, January 18, 2024
Apple Vision Pro is an entry into a mixed-reality world - transformi ...