Making its first foray into e-commerce, Univision Communications has opened an online store full of products tied to its three networks' programming fare. La Tienda Univision, created in
collaboration with Delivery Agent, offers goods based on Univision, TeleFutura and Galavision TV shows.
Branded products include watches, hooded sweatshirts, T-shirts, baseball caps, and
aprons. Also sold are CDs, DVDs and books tied to popular programs. In addition, there is fan gear featuring insider sayings and images familiar to regular Univision viewers. Eventually, the
product line will include items based on Univision Radio properties.
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