Around the Net

Building Gorilla Companies With Guerrilla Marketing

Augie Turak's dad used to pay his utility bills in person in order to invest the money he saved in stamps. The same parsimonious attitude has characterized Turak's career in marketing, he writes, and nothing garnered praise and a bonus faster in his company than "a creative marketing 'win' that didn't require cash."

Read the whole story at Augustturak.com »

Next story loading loading..