• Africa Tourism Could Reduce Poverty
    To draw attention to the plight of Africa’s children and how tourism could be the answer to this economic dilemma, the continent is looking to raise awareness about rampant child labor, poor education, torture and early marriages in under-age girls. Under a joint campaign program, UNICEF and key media houses in Tanzania launched a nationwide campaign targeting the elimination of child abuse.
  • FIFA World Cup Set To Score In Marketing, Merchandise
    With the World Cup in full swing, FIFA is now synonymous with making money and building marketing campaigns. In 2014, total national TV advertising for the World Cup in Brazil was estimated at $523 million. FIFA global partners include adidas, Coca-Cola, Wanda, Gazprom, Hyundai-Kia Motors, Qatar Airways and Visa. FIFA World Cup sponsors include Anheuser-Busch (Budweiser), Hisense, McDonald’s, Mengniu and Vivo.
  • Jaguar Will Hit Tesla Where It Hurts
    The verdict from the overwhelming majority of car critics: This is the best electric car yet. The one unresolved issue now is how many i-Pace vehicles Jaguar will actually manufacture, and how this number relates to demand. Waymo, which is Alphabet’s autonomous car entity, has signed an agreement to make 20,000 Jaguar i-Pace cars that drive themselves, for a Waymo robotaxi fleet.
  • General Electric Dismantles An Empire
    In the 1980s and 1990s, legendary CEO Jack Welch turned GE into the biggest and most complex conglomerate on the planet. Now the new boss, John Flannery, is trying to fix the company by doing the exact opposite. The sell-off amounts to a rejection of the conglomerate model itself. GE wants to focus its attention on what it believes it does best: making power plants, jet engines and health care products like MRI machines.
  • Macy's Goes From Mall Mainstay To Homeless Shelter
    As shopping malls struggle to survive in the era of Amazon, communities are looking for new uses for all the retail space. Some empty stores are finding another life as trampoline parks, offices, college classrooms and churches. At the vacant Macy’s in Alexandria, Va., the Carpenter’s Shelter, a nonprofit group, moved into its temporary home last weekend. The former store now provides 60 beds, hot meals and showers.
  • Dads Get Free Beer, Food For Father's Day
    Cashback and mobile shopping app Ibotta is honoring dads with its second annual “Hops for Pops” free beer rebate. And that's only the start of a long list of freebies and deals for dads this Father's Day. As for Ibotta, dads can collect when they order a beer at any bar and restaurant nationwide Sunday, earning back $5 through the smartphone program.
  • Dove Endorses Paternity Leave In Future Dads Campaign
    The Dove Men+Care campaign, called #DearFutureDads, champions greater access to paternity leave policies to enable men around the world to be the parents they want to be. The initial movement features a dedicated website and supporting campaign video. The digital resources hub on the Dove Men+Care website includes information and guidance for men who are considering taking paternity leave. 
  • Foldable Samsung Galaxy X Will Cost Upwards Of $1,800
    And you thought the $1,000 iPhone X was pricey. According to a new report, Samsung's first foldable phone, the Galaxy X, will cost a pretty penny when it's introduced next year. As reported by The Korea Times, the head of research at Golden Bridge Investment claims that the Galaxy X could cost as much as 2 million without a carrier subsidy, which would come out to about $1,841 in today's U.S. dollars.
  • Amazon, Whole Foods Deal Marks One-Year Anniversary
    The most profound effect of Amazon’s 25-year reign as the pacesetter in shopping convenience is the dramatic increase in shopper expectations for delivery. A whole generation of Millennials — larger than the Baby Boom — is gladly eliminating traveling to buy everyday items, and certainly Gen Z, now reaching their early 20s, will insist on nothing less than home delivery as an everyday option.
  • NY Gubernatorial Candidate Calls On Cadillac To Return Grant
    GOP gubernatorial candidate Marc Molinaro slammed Gov. Andrew Cuomo for steering a $1 million state grant to luxury automaker Cadillac to spruce up its office building space in lower Manhattan. Molinaro is calling on Cadillac to return the money. “Cadillac didn’t need a million bucks from cash-strapped New Yorkers to stay in New York City, and for Mr. Cuomo to suggest otherwise is preposterous on its face,” Molinaro said.
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