Bacardi USA is using Bacardi Rum, Grey Goose and Dewar's White Label as centerpiece brands in a holiday campaign to promote all of its spirits, including its lesser-known ones like Cazadores Tequila, Disaronna and Seven Tiki Rum. The two-month holiday campaign includes in-store promotions, print, and social media. The "Mix & Share" effort focuses on holiday entertaining tips, food pairing and cocktail recipes requiring different kinds of spirits (Bacardi's of course) and includes a 24-page Bacardi-branded holiday entertainment and mixing guide available through a variety of media.

Kraft is looking for new things to do with its Gevalia coffee and coffeemakers, a source says, as Starbucks looks to nix its distribution deal with Kraft, in which Kraft has been distributor of Starbucks coffee at retail. Until now, Gevalia has been limited to direct mail and direct response TV advertising, but sources say Kraft will power up Gevalia and increase its media commitment to the brand because the company will no longer be handling Starbucks. Kraft is therefore is looking for agencies to pitch Gevalia and has RFPs to its incumbent Interpublic's Draftfcb, as …

The effort, which supports Latina moms, involves the Madrinas network that aims to help Hispanic moms with information via a mobile platform. Moms can join the network at Facebook.com/PampersLatino. A national sweepstakes asks Hispanic parents to share what makes their baby a "miracle." The grand prize winner will receive a $5,000 grant for their baby. The new program follows TV spots that launched in November as well as a mommy blog and a video series. There was also a grassroots effort in L.A., involving artists Retna and El Mac at MacArthur Park Primary Center, a pre-school …

Ford says it is recalling 14,737 2011 F-Series trucks, Edge and Lincoln MKX vehicles after two F-150's caught fire at a Dearborn, Mich., assembly plant in recent weeks. The automaker will look into a part that could develop a short. The parts were made over a six- day period by supplier Lear's Mexican plant. Chrysler is recalling 144,000 vehicles, which would raise its 2010 total to 1.6 million. The company is recalling 65,180 Dodge Journeys and 56,611 Ram trucks.

Also rising next year are prices of its Simply Juice brand.

With Dodge Durango close behind.

Good news for restaurants, hotels, stores (and possibly makers of nausea medication, emetics, stomach pumps and stretchers): people are going to party hardy this weekend. The National Association for the Specialty Food Trade says members are seeing brisk sales of gourmet items this year. Earlier this month, the National Retail foundation boosted its sales projections to 3.3% over last year.

Consumers, especially young ones, have no problem shelling out for digital content and programs. A new Survey from the Pew Research Center finds that the typical Internet user paid about $10 per month for content music, games, software and apps. The biggest spenders paid $47 per month. Jim Jansen, who led the study, said the challenge is finding the right price for digital versions of formerly physical products like CDs. Younger consumers, however, don't have a problem with paying physical money for virtual products. "There is a segment of younger folks who have grown up with iTunes …

The U.S. Department of Agriculture will soon require that 40 of the most commonly purchased cuts of poultry, pork, beef, and lamb will have to carry nutritional labels. The rule is slated to go into effect Jan. 1, 2012, so you have a year to figure out without a label that the red stuff is MEAT.

Chrysler will probably cross the finish line in first place this year, at least for minivans. The Town & Country, which actually invented the segment a quarter century ago, is on track to roll into 102,495 garages this year. That's well above Honda Odyssey at 98,035, and Toyota Sienna (89,509 and Dodge Grand Caravan at 89,057.