Drivers get reminders to wear a seatbelt, turn off the headlights and close the gas-tank door. Now, they’re also getting alerts to check the back seat for young passengers. As the hot-car death rate remains stubbornly high, new sensors and other reminders are in the works. Nissan will make its alert a standard feature, a step advocates have encouraged. This year, 29 children have died from vehicular heatstroke.

Seventy-nine percent of Amazon Prime users cite free shipping as the primary reason they subscribe to the service, according to research by The Diffusion Group. Only 11% cite Prime Video, with a collective 10% citing Prime Music, Photos, Reading, Twitch, or other benefits. More than half of U.S. adult broadband users currently subscribe to Amazon Prime, the report noted.

With Babies R Us out of business, Walmart is pushing more aggressively into merchandise for new parents. Cribs, strollers and all things baby are big business, generating roughly $62.7 billion in U.S. sales in 2016, according to consultancy GlobalData. And the opportunity to tap into that lucrative niche has dramatically increased in the wake of Babies R Us stores going out of business in June.

Pearl Jam’s 27-year rise to fame has been marked by a commitment to social causes that’s in tune with the Starbucks brand of corporate citizenship. The hometown heroes are banding together to raise money for unsheltered families in Seattle. The partnership will see every dollar donated (using the Starbucks mobile app or online) from July 31 through August 12 matched two-to-one by The Starbucks Foundation (up to $500,000) in the fight against homelessness.

Starting at the lunch rush on Thursday, customers can receive a MacCoin with the purchase of a Big Mac at 14,000 participating restaurants across the United States, McDonald's announced Sunday. And what's the coin good for? Another Big Mac. Customers can redeem the new currency for a free Big Mac starting Friday and running throughout the rest of 2018.

Coca-Cola topped Wall Street estimates for quarterly sales and profit as more consumers bought its healthier soda options such as Zero Sugar and new flavors of Diet Coke, sending its shares up 2.7%. Coke and its smaller rival PepsiCo have been focusing on healthier drinks to garner market share as health-conscious consumers shift away from sugary sodas. The company has launched new flavors of Diet Coke in slimmer packaging and in the quarter introduced no-sugar beverages in smaller markets.

Digital-born consumer brands like Dollar Shave Club, Bonobos, Warby Parker, Allbirds and Casper burst onto the scene over the past 10 years. Each had its sights fixed on taking share from market leaders in multibillion-dollar consumer industries, including shaving, fashion, prescription glasses, shoes, and mattresses. This trend is happening across multiple categories of consumer goods.

Anheuser-Busch InBev, in a move that reflects the company’s evolving change in emphasis, has named Lucas Herscovici, currently global marketing VP of strategic functions, to a new company role: chief non-alcohol beverage officer. The move is seen as a response to the fact that Millennials and members of Generation Z are “drinking less than their elders.” U.S. beer sales dropped 5% by volume in the second quarter. 

Alphabet’s Waymo announced that it will begin a pilot program with Walmart to shuttle customers to and from stores to pick up their groceries. The new initiative is part of partnerships with companies to offer customers self-driving cars to run errands and shop. Waymo will also partner with AutoNation, Avis, DDR Corp. and Element Hotel, offering their self-driving cars to customers who do business with those companies.

“The NECCO plant in Revere, Mass., was shut suddenly Tuesday by its owner, Round Hill Investments LLC, The investment company, owned by billionaire C. Dean Metropolous, bought NECCO out of bankruptcy in May for $17.3 million. ... ’We are disappointed that Round Hill could not follow through on the enthusiasm it expressed when it acquired Necco barely two months ago,’ said Revere Mayor Brian Arrigo in a statement.“