Around the Net
Amazon Prime Subscribers Crave Free Shipping
- Chain Store Age, Tuesday, July 31, 2018 8 AM
Seventy-nine percent of Amazon Prime users cite free shipping as the primary reason they subscribe to the service, according to research by The Diffusion Group. Only 11% cite Prime Video, with a collective 10% citing Prime Music, Photos, Reading, Twitch, or other benefits. More than half of U.S. adult broadband users currently subscribe to Amazon Prime, the report noted.
