Campbell Soup Co. is bringing its program to help fight child hunger and obesity to metro Detroit. CEO Denise Morrison announced the launch of Campbell's Healthy Communities Metro Detroit, a program that focuses on public-private collaboration.
GoDaddy and its new creative agency, TBWA New York, are launching a digital and TV campaign called "Heads of Cheese." The story follows Fred, an artist who runs HeadsOfCheese.com and loves to create sculptures-specifically of Shaquille O'Neal.
Apple and Google are both interested in autonomous cars, but they're approaching them in very different ways. According to one analyst, Apple's plan is entirely unfeasible. News broke earlier this month that the company has selected Magna to build its rumored "iCar."
Budweiser is amping up its involvement with country music with a new experiential venture called the Budweiser Country Club, a three-level structure that will provide elevated views of stages at events including the CMA Fest, Country 500 and the Battle of Bristol.
Karma Automotive, formerly Fisker Automotive, is working to complete development of a luxury electric car that it plans to formally unveil this summer with a new battery and charger and electrical controls.
The automaker has to rebuild consumer trust and perhaps reset its original goal of becoming the world's biggest automaker and temper its growth ambitions in the U.S., while overhauling internal processes to prevent future lapses, say Wharton experts.
The tech companies, ride-hailing services, and car manufacturers announced Tuesday that the group will focus not only on influencing regulators, but persuading other businesses and city managers of the financial and public safety benefits of autonomous cars.
Chipotle is considering the addition of new menu items in an effort to win back the customers it lost in the midst of an E.Coli outbreak last year. The company reports revenue has dropped by 23.4% to $834.5 million in the first quarter and same-store sales dropped by 30%.
The Netflix Bump is a real thing: 40% of people binge-watch back seasons of shows before the new season starts on TV, according to a study from research firm Symphony Advanced Media. SymphonyAM looked into the viewing habits of 15,000 people.
McDonald's is testing a new cleaner-label version of its Chicken McNuggets it hopes to expand nationwide in time for the 2016 Summer Olympics. The test launched in early March in about 140 McDonald's restaurants in southwest Washington state.