Ask Jeeves Web Properties, a division of Ask Jeeves, Inc., has announced that AT&T Wireless is using Ask Jeeves' Branded Animation advertising unit as part of its campaign to build its brand
recognition among consumers this holiday season. The Ask Jeeves Branded Animation ad unit uses multi-media animation to deliver the AT&T Wireless Services brand and message in an engaging format that
sets it apart from traditional online advertisements. The promotion, which was created by Avenue A, an interactive advertising agency and operating unit of Avenue A, Inc., is part of a one-week Road
Block brand building campaign. Branded Animation is the only ad on the Ask Jeeves homepage. --
Adam Bernard