- Mashable, Wednesday, May 19, 2010 12:13 AM
TV networks take note: YouTube says it has exceeded 2 billion video views per day.The announcement from the Google-owned site comes as part of a larger initiative that the company is launching relay
the history behind YouTube and its growth. Part of that campaign is the launch of "My YouTube Story" and the related
YouTube 5 Year Channel. The site wants
users to send videos about the impact YouTube has had on their lives. It will eventually be curated by Stephen Higgins, a documentary filmmaker, who will add a timeline and videos from celebrities
discussing the achievement, according to
Mashable.
YouTube's explosive growth should be of interest to networks,
which are looking for new platforms to air their shows. Nielsen just posted its report of Top
Online Video Sites in the U.S. for April 2010, and YouTube had 97.1 million unique viewers for the month, a 1.1% month-over-month growth. Its closest competitor in the Neilsen rankings, Yahoo!
video, had 27.6 million unique viewers for the month, so the size of YouTube's audience is staggeringly higher than the rest of the market, notes Beta News.
One caveat: People usually spend only 15 minutes a day on
the site, which is not all that much, if compared with 5 hours a day of watching TV, reports Top Tech
Reviews.
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