The Townsend Agency, a full-service, integrated marketing firm that specializes in launching products and companies in the technology and biotech/biomed fields, has added three new strategic marketing
clients: Cirque Corp., The Shechtman Group, and the Foundation for Enterprise Development. The Townsend Agency's (TTA) Strategy Group has assisted each client with its growth strategy by delivering
positioning, branding, market planning and corporate messaging services through its process called RocketFuel. RocketFuel addresses common client needs by researching corporate and product
perceptions, conducting high-speed strategy and validation, followed by TTA's Positioning Workshop, which leverages the agency's process of focusing and aligning organizations to offer total
integration of messaging and branding, and optimizing and monitoring.