Anytime I find myself in a pinch for column fodder, I know I can always fall back on a little Search Haiku.
It's not as exciting as covering the search news blotter, but hopefully it will
still be as entertaining for you.
So here is a fresh new installment of rhymes, adding to my collection from '06 and '09.
I decided to go with a theme this time, and also added in a display URL line.
Oh boy, enjoy!
SEM Has Certainly Changed
Becoming Much Broader In Its Range
And Making Marketers A Bit Deranged
DonDraperRollingInGrave.com
Now Social Ads Are PPC
You Can Buy Them On Facebook Easily
What Will Happen With Google Me?
DontGiveAZuck.com
PPC's Even On Twitter
Test It Now Or Be Called A Quitter
It Won't Perform So Don't Be
Bitter
NobodyUsesTwitter.com.com
Mobile Search is Very Hot
People Check In on Foursquare a Lot
With No
PPC, The Inventory Will Rot
MayorOfMonetizationNeeded.com
Video's Catching Fire Too
PPC on YouTube's
Available To You
But UGC's Playing With Fire, Foo
IStillHeartNumaNumaThough.com
PPC's Even Taken
Display
Now You Can Buy Banners The SEM Way
Bid in Real-Time And Optimize Today
RIPMediaPlanning.com
And What About Dear SEO?
It's In All Of The Above You Know
Content's King, We Learnt Long Ago
DoesThatMakeSEOsQueens.com
Create Content Fruitfully
And Distribute It All So Liberally
More Engaged Customers You Will See
JustAskOldSpice.com
Earned Media's Got Buzz
ROI Can Be Higher Than PPC Ever Was
Remember To Include Labor Cost, Cuz
NoSuchThingAsFreeClicks.com
Now What Of Yahoo & Bing?
Will The Combo Make Marketers Sing?
Or Just Be
Another Ill-Fated Fling?
BartzAndBallmerBFF.com
Whatever Happened to Ask?
Someone Should Take Diller To
Task
And Make Him Wear The Butler Mask
BringBackJeeves.com
Let's Not Overlook AOL
The Google
Deal's Doing Quite Well
And They've Avoided Highway To Hell
BeContentWithContent.com
The Big G's Looking
Pat
Page & Brin's Wallets Growing Fat
Pulled $700M For ITA Outta The Hat
MustBeNice.com
Emerging
Platforms Abound
Social Gaming's Buzzing All Around
For Zynga, $100M Google Has Found
PleaseNoMoreVilles.com
Behold The Common Link
Present In All But The Kitchen Sink
Makes CMOs Really Stop And Think
RhymesWithLurch.com
With SEM At The Center
Any Search Geek Can Be A Mentor
And Any Media Desk's A Renter
PositionedWell.com
I Know It Can Seem Scary
Ruling The Media Biz Can Be Hairy
The World Revolves Around The Query
AintThatRightSergeyAndLarry.com
Dare I Inflate Your Head?
Dare I Declare Trad'l Media Dead?
Dare I Envision The World
SEM-led?
Yes.com
So Go Forth SEM Pros
Claim Your Stake, My Sisters & Bros
Be Ready To Drink From
The Firehose
GodErGoogleSpeed.com