Adtegrity.com and L90 have announced an agreement to provide online media and direct marketing company L90 with access to sell inventory on Adtegrity.com's network of 200 websites. The Grand Rapids,
Michigan-based company specializing in Internet advertising networks and services, said the agreement allows Los Angeles-based L90, Inc. to sell the Adtegrity.com network. The network includes
high-traffic sites in the entertainment, business and finance, women and computer/IT vertical markets. Terms of the agreement were not disclosed.